The Nutritious drink kids love
Did you know that MILO comes from humble Aussie roots? MILO was developed in the 1930s during the depression as a direct response to the fact that children were not receiving enough nutrients from their daily diet. Thomas Mayne, a Nestlé Engineer, created the nutritious and delicious beverage using local milk knowledge and Swiss cocoa expertise. He named the drink MILO after the Greek mythical character Milo, who was known for his strength. MILO was launched in 1934 at the Sydney Royal Easter show in an area used to showcase new products to the public. This coincided with the opening of a local production plant for MILO located in Smithtown, in rural NSW, where it is still produced today.
MILO proposition remains relevant today when despite a wide variety of food products being available to New Zealand families, many kids are still not getting enough vitamins and minerals in their diet.
Malt barley is one of the key ingredients that give MILO the unique great taste and crunch you love. It is naturally rich in carbohydrates (including starches and maltose), the preferred energy source for the brain, nervous system and working muscles.
Including calcium, MILO contains 8 essential vitamins and minerals. Together with milk it is a nutrient rich drink for active kids.
A glass of MILO and milk is:
Did you know?
Nutritional information is not available online for this product at this time. Please check back at a later date or call Nestlé Consumer Services on 1800 025 361* (8:30am-5:30pm AEST, Mon-Fri).
* This is a toll free number for calls from a landline within Australia. If using a mobile phone, charges may apply.